Let It Shine: What Healthcare Reform’s ‘Sunshine Provisions’ Mean for Meetings and Events
Strategic Meetings Management
Date: August 18, 2011
About this Resource
The Physician Payments Sunshine Provisions add a new level of no-nonsense accountability on spending for HCPs. While it may seem like a lot of extra work, the bright side is that meetings managers can take this opportunity to gain important new visibility and recognition for their SMMPs among other business units and senior executives. If you are in an un-mandated environment, this might be the perfect impetus for getting a mandate in place. Prepare for the Sunshine Provisions by learning details of the regulations, educating planners and working hand-in-hand with your company’s Compliance and Legal departments to align data capture and reporting strategies. By taking a pro-active role in helping your company comply, you’ll avoid hefty penalties and protect your firm’s brand. Additionally, the focus on HCP reporting will strengthen your SMMP, leading to overall cost savings, improved vendor relationships, and visibility into crosscompany meeting spend.