Social Media Tactics to Meet Your Business Needs Now


original author/publisher Mike Malinchok


About this Resource

You no doubt have heard about the tremendous merits of social media as a way to engage, interact, and support your professional and personal pursuits.  And, while there is an emerging pool of data to support the measurable results that social media activities can deliver to an organization....there continues to be a chasm between early adopter rave and mainstream inclusion of social media by many travel industry professionals.

The webinar takes a closer look at this emerging tool in a very tactical way showing how Travel/SMMP Managers, Traveler/Meeting attendees, and Suppliers can begin to make use of this powerful "human engagement environment" that is awaiting your participation... right now!

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Resource contributor

Paul Yachnes

I am Research Library Manager with GBTA Foundation, responsible for building and maintaining the Digital Resource Library and answering member research and reference questions. If I can help you find research, whitepapers, RFPs, presentations,...