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Traveler Satisfaction: Exploring the Generational Divide in Business Travel

Description
A recent study conducted by the GBTA Foundation and American Express Global Business Travel uncovers the areas of satisfaction and frustration for frequent business travelers, with a focus on different drivers by generation. This webinar will cover how to satisfy a diverse workforce of business travelers and where companies can invest to move the needle on satisfaction.
 
At the end of the session, participants should be able to:

    • Understand the drivers of satisfaction overall and by generation.
    • Identify areas that their company can invest in to help improve satisfaction.
    • Start thinking of how to approach their diverse workforce.
 
Author
Bradley Cantwell; Lora Ellis; Kate Vasiloff
Publisher
GBTA
Publication Year
2016
Resource Type
Webinar
Language
English
Topics
Business Travelers

Resource Details

Paul Yachnes
Paul Yachnes
Average Rating:
Date Modified: Nov 11, 2016
Date Last Modified: Nov 11, 2016
Category: GBTA Resources